Simon values learning and leadership in equal measure. He pushed himself to be at the forefront of knowledge related to his areas of expertise and drives his team to achieve personal and professional growth with a balance of emotional intelligence and hard numbers.
Within eCabs, Simon is driven by the possibility of creating products that have not been dreamed of before, seeking that unusual aspect to the familiar that gets audiences fired up. He is innately keen on disruption in communication strategies and tactics, depending on unwavering process and a methodical approach to analysis for measurable outcomes.
Perhaps the most characteristic of Simon’s approach is the commitment to being principled in every way, setting the example for others to create an organization that will ultimately leave the world a better place, partly as a result of his actions.
When he’s not at work, Simon is a dedicated dad and husband who loves adventures in the outdoors, keeps himself fit, and spends his Saturday mornings coaching young footballers.